About Us: Company Background

Unique Logic and Technology (UL&T), was founded in 1994, and is a privately held company located in Asheville, North Carolina. UL&T is the international leader in providing creative feedback-driven educational systems to assist learners of all ages in developing their potential. Our staff is primarily comprised of educational research technologists, educators, and engineers.

Founder of Unique Logic & Technology and Master Teacher, Peter Freer, developed Play Attention. His interest in facilitating student-learning processes evolved into a personal crusade to help students with attention difficulties. Freer's goal was to create an integrated educational system that would increase the attention, classroom performance and self-esteem of students with low attention or focus. After many years of research, careful development and testing at various academic institutions and private psychological practices nationwide, Unique Logic & Technology launched Play Attention featuring Edufeedback.

Play Attention, Edufeedback, and Bringing Life into Focus are registered trademarks of Unique Logic& Technology, Inc. Play Attention is patented and has patents pending. Play Attention's patent numbers are 6,097,981, 6,402,520 and 6,626,676 B2.




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Contact Us

For any questions about the system or sales and ordering questions, please call (800) 788-6786 Monday through Friday between 9 AM and 6 PM Eastern Time Zone (−5 GMT). International callers may reach us at 1.828.225.5522
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Free Demo CD and eBook

To receive a FREE Play Attention demonstration CD and eBook on ADHD Management, please phone (800)  788-6786 Monday through Friday between 9 AM and 6 PM Eastern Time Zone (−5 GMT). If you cannot call during these hours, please leave your telephone number and a time that would be convenient for us to contact you. International callers may reach us at 011.828.225.5522